One of our lovely Twitter followers yesterday asked about whether our tool enabled you to capture your Facebook Page content. The quick and easy answer to the question is yes of course and yes this does include the comments on each post as well as images.
How do I do that?
The answer here is simple. In much the same way as you add your Facebook Profile to your account you can add any Facebook Page that you manage. Each Page that is added counts as an additional account.
Go to Settings and select “Add an Account”. You will then see the following account view showing your current accounts that you already have connected and the option to add your Facebook Page Account.
Select “Add your Facebook Page Account”.
You will then be asked to authorize SocialSafe to access your data. Click “Authorise Now” and you will then be asked to log into Facebook if you aren’t already logged in.
You will then be presented with a list of Facebook Pages that you manage. Click on the page that you wish to add.
That’s it. Now your page data will show up and you can review your page insights with our software in the same way as you would your Facebook Profile content.
We’ve long been talking about the importance of businesses keeping their own records of the content from their social media profiles. Just last week there was another Facebook outage which serves to remind us all that this information is not evergreen if solely held by third-parties.
The need for archiving social media data is further underlined by the findings of a litigation trends survey conducted earlier this year by Norton Rose Fulbright. The research, undertaken in April 2014, found that 20 percent of the companies surveyed had to preserve or collect data from social media accounts in a dispute or investigation. To put this into context, five years ago that number was almost nonexistent.
While some of the major social networks do offer an export of data, it’s not always in an easily reusable format, nor is it available immediately upon request. As Robin Harris quite rightly stated in his recent ZDNet article – Are you on top of social media data? – the real value in having an archived record of your social media data is in being able to search across that data to find something that may have been said some time ago.
Here at SocialSafe we recognise that finding a particular item or piece of information can be like looking for a needle in a haystack. So that’s why we’ve added extra features such as the Advanced Search and the Calendar to the SocialSafe application, giving you greater control and the ability to search for keywords and phrases with the added granularity of being able to refine your search by network and specific content type, as well as searching within customised date ranges.
We also understand that for a lot of businesses, archiving and record keeping is not something that they’d preferably be allocating too much time and resource to. We’ve tried to make archiving social media content for businesses as easy as possible with the Scheduler, which allows you to back up your content automatically, meaning that you don’t need to think about it until it’s time to find something.
With social media becoming an increasingly significant part of almost every business’ communication and marketing efforts, it’s no surprise that occasionally that content comes under scrutiny. Make sure that you’re able to find and reproduce whatever you need, when you need it, by keeping your own archive of your content with SocialSafe.
Last night the users of a social network were once again separated from the content they’d created and the conversations they’d had, after another outage restricted access to the site. The #FacebookDown hashtag spread across other social networks after users were subjected to the second Facebook outage within a few weeks.
It wasn’t an overwhelmingly long outage, with Facebook working again for most users within half an hour. Facebook later confirmed that the cause of the problem was caused by and error the team encountered while making an infrastructure configuration change. Short outage or not, if there is crucial information locked within a social network – and think of all the messages that you might need to refer to – then these sorts of outages can become very problematic:
Lisa M. Brownlee (@lmbrownlee1) September 03, 2014
Others took a slightly more comedic stance at the news:
Google+ see huge increase in users since #facebookdown A record 16 people are now using the service.—
Ryan Gerritsen (@ryangerritsen) September 04, 2014
Facebook is down for most of the world. Workplace productivity is at an all time high. #facebookdown—
OMG Facts (@OMGFacts) September 03, 2014
The point remains that whenever you don’t have a copy of your content, then you can never be fully in control of it. Yesterday’s outage – along with other recent instances of social network downtime – only serves to highlight the importance of keeping a backup of your content.
SocialSafe allows you to download your social network posts, pictures, messages and more, directly to your own PC or Mac. Once there, you have the freedom to browse, view, search and do more with that content. The built-in features such as Collections, Insights and PDF Export really do put you in control of your content.
To start backing up your content now, download SocialSafe for free.
Instagram has just released Hyperlapse – a standalone app allowing you to create simple time-lapse videos – and with SocialSafe you can back these up to your own library, along with any comments and likes.
Hyperlapse is pretty much as simple as point, shoot, share, except you get to choose the speed at which the movie plays. Aside from the variable clip speed, the only other frill is the automated video stabilisation that should hopefully avert any motion sickness you might encounter from particularly shaky camera work. If you choose to share the video in Instagram, then you can add as filters as you would with any other Instagram video.
In a blog post announcing the new app, Instagram said: “We designed Hyperlapse to be as simple as possible.”
There’s no need to sign up either. Once you’ve recorded your clip and chosen the speed (you can choose from 1x, 2x, 4x, 6x, 8x, 10x, or 12x), the video is saved to your camera roll and you then have option to share it to Facebook or Instagram. So there’s no need to worry about building up your followers/friends on a new platform.
Want to see Hyperlapse in action?
What this also means is that if you publish your videos to Instagram, you can back up Hyperlapse videos with SocialSafe! Just as existing Instagram photos and videos can be downloaded to your SocialSafe library, any Hyperlapse videos you publish to Instagram will also be backed up – along with the comments and likes.
If you’re using our Instagram companion app ‘Likes’ (available in the app store – only for iOS at this moment), you’ll also be able to save to your iPhone any Hyperlapse videos from other users that you have liked on Instagram.
We all appreciate it when our friends ‘like’ our content on social networks. Whether it’s a status update we’ve posted or a photo, it’s always nice to get that social seal of approval on something you’ve created. However, what can be just as much fun is getting more likes than your friends when you post things!
Instagram users have been known for their competitive nature when it comes to how many likes or comments their photos get once posted to the photo sharing network. Well, with SocialSafe you can take this battle with your friends to the next level, by not only seeing which of your own photos is the most popular, but also by seeing which is the most popular photo for each Instagram filter.
Once you’ve backed up your Instagram account with SocialSafe, you can use the general Insights to see which of your photos has the most likes and comments, and with the specific Instagram Insights you can learn more about your use of individual filters and how popular they are with your followers:
With SocialSafe it’s easy to see which photo has the most likes and comments, and once you know how many your most popular image has, you can challenge your friends to see how many interactions their most popular image has! You can even set your own date ranges, so you could see what your most popular photos were each month, and then compare that information with your friends to see who gained the most likes for each time period!
Of course they’ll need to be using SocialSafe in order to see which Instagram photo is the most popular, but the application is free to use, so simply download SocialSafe and compare the number of likes with your friends!
One feature within SocialSafe that you might not be aware of, is to do with photos. You can jump to the original image on the social network it was posted to with just one click.
When viewing any of the photos backed up in your SocialSafe library, you should be used to clicking on the thumbnail to see the larger view of the photo, as well as any comments, tags and likes. One thing you may not have noticed is the ‘View original’ button (highlighted in red) just beneath the large view of each photo:
Clicking on ‘View original’ will open up a browser window (or tab) and take you to the social network where the original image was posted. This short video shows you how this feature works with Instagram photos, but the same principle applies for any photos backed up in your SocialSafe library:
One way you might want to utilise this functionality is by combining it with the Flashback feature. When you’re shown your most popular photo from today’s date in previous years, you might want to remind your friends of it. By clicking on ‘View original’ you can jump straight to that image on whichever network it was posted on, and you could then comment on it again, or reshare it so that your friends or those who are tagged in it get a reminder of the great memories you’ve created together.
There are many other reasons why being able to jump back to the original photos online could be useful, and we’re sure you’ll find your own! This is just one of the ways we try to enhance your experience of using SocialSafe and enjoying your content, and we’ve got plenty more to come!
One of the cool things you can do when you download your Instagram photos to SocialSafe is to search through them by keyword or hashtag. When viewing your Instagrams within SocialSafe you can click on the Search box on the left hand side of the top bar and enter the word, name or phrase you’d like to find.
Here’s a very short video showing you how to Search Your Instagram Captions, Tags and #Hashtags:
Any photos containing your chosen search term will be displayed. Hovering over an image will show you how many comments, tags and/or likes it has, and clicking on the image will open it up in a larger view, where you will be able to see the caption, any comments, who has liked your photo and any tags associated with it.
You can also change the date range [not demonstrated in this video] to only show you images from any of the preset time periods (eg Last 7 Days, Last 30 Days, Last Year etc), or set your own custom date range.
For more tutorial videos, including how to print your Instagrams as PDFs, please refer to the SocialSafe YouTube Channel where the other aspects and functionality of the SocialSafe application are covered in greater detail.