Tag Archives: Social Media

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5 Top Social Media Tips for Christmas

If you are anything like me then you will find that you never have enough time in the day to do everything you need to get done and be online 24/7.  So how do you work around this problem.

Whether you are on social media for work or just to keep in touch with friends and family these tips should be useful.

  1. Share Historic Content – If you don’t have time to capture a moment or come up with something fun and piffy why not look back at what you were doing this time last year? Often you find great ideas or even great content that is still worth re-sharing with your friends and family! (Digi Me has this build in so why not give it a go.)
  2. An Image Speaks Volumes – Images are often more powerful than words… When wishing your friends and family Merry Christmas or Happy New Year why not say it in words… Find your favourite Christmas Card or capture a festive scene whilst out shopping and save it for the big day!
  3. Instagram Christmas Dinner – Why not share your Christmas dinner with others? After all social media was originally thought of as sharing what you ate for lunch.  Have some fun and virtually toast your friends, family or colleagues!
  4.  The Gift of Giving – Often people forget that Christmas time is a time for giving back.  Why not share your favourite charities Christmas message or donate your social media channels to these causes.
  5. Rushing From Here to There – Christmas day can be busy and stressful. How can I fit all these ideas into my day and make them happen in a timely fashion?  Why not schedule your content.  Facebook has the option built in and you can use services such as HootSuite or Buffer to schedule your content.  These are invaluable when you just don’t have time to think on a really busy day. Just remember to look back after so that you can see all those nice messages and reply to those really important ones.

If you found these tips useful please share them!

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Friday Fun: Searching Your Social Data

It’s that time of the week! It’s Friday and that means it’s time for some Friday fun!  This Friday we are going to have fun with our social data and search!

With Digi.Me (formerly SocialSafe) you can search through all your social media content to find pretty much anything that you have shared with your friends, family and colleagues.  Your challenge for this week is to give search a try and see if you can find a social media update that has the word Christmas in it!

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Remember to share your finds with us on Twitter or Facebook using the hashtag #FridayFun.

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Friday Fun: Photo Share

From now until Christmas we are going to have some fun on Fridays to get you ready for a weekend of fun and festiveness (If that is indeed a word!)

Today’s fun is in the form of photos!  When you sync your social media accounts with SocialSafe you can view your photo’s historically and see which are the most popular.  We thought we would see if you could find your favourite photograph and share it with us on our social media channels!

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If you don’t yet have SocialSafe just pop over here and download it now!!!

If you just want to save an individual photo right click and save the image to your computer.  If you want to download more than one image here’s how to export even more of your photo’s!

Here’s my favourite Christmas photo from our SocialSafe accounts!

It's beginning to look a lot like Christmas Well, it is if you change the theme
Click on the link to see the original tweet that this was associated with!
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Poll: Why do you care about your data?

We thought it was about time that we asked you why you care about your data and to what extent you care.  If you have a spare couple of minutes please fill out our quick poll and help to show what really matters when it comes to your data!

Bonus: Did you see our article yesterday about Facebook’s updated terms and policy?  It’s well worth a read.

Changes To Facebook News Feed – Out With The Old, In With The New

Facebook has once again made changes to its News Feed algorithm, this time in an attempt to show content based upon its relevancy events that might be happening in real-time.

As a result of the feedback Facebook has received from users about the presence of days old posts in their News Feeds, the social network has said it will look at the events trending on Facebook and try to tailor the content shown depending on what might be happening right now. A blog post published yesterday shed some more light on the latest changes to the Facebook News Feed algorithm:

“Our goal with News Feed is to show everyone the right content at the right time so they don’t miss the stories that are important to them. We’ve heard feedback that there are some instances where a post from a friend or a Page you are connected to is only interesting at a specific moment, for example when you are both watching the same sports game, or talking about the season premiere of a popular TV show. There are also times when a post that is a day or two old may not be relevant to you anymore.”

There will also be a link between what appears in your News Feed and what topics are trending on Facebook:

“This means that when a friend or Page you are connected to posts about something that is currently a hot topic of conversation on Facebook, that post is more likely to appear higher up in News Feed, so you can see it sooner.”

The ‘timeliness’ of posts will also be decided by how soon engagement occurs in relation to when the content was first posted. If it occurs a significant period of time after the post was made, then its less likely that the post will be given prominence in the news feed later on.

Once again, it’s a case of trial and error, as Facebook continually tries to enhance user engagement, and time spent on the site. After all, time spend on the site is time spent in an environment where users are exposed to Facebook ads, which is the name of game for Facebook and its shareholders.

Will latest tweaks improve the user experience? Only time will tell, but this will by no means be the last we hear of changes to the Facebook News Feed algorithm.

GUEST POST: Infographic – Perfecting Social Profiles

In a break from our scheduled programming, we now bring you a guest post from an outside contributor. Here to talk about some things to consider when creating a social network profile, by way of a nifty infographic, is aspiring tech writer Ivan Serrano:

Public interplay is no longer just about social media; it’s also about perfecting a social profile, a persona, an exaggerated, created self.

Now, with so many different websites offering so many different outlets – it’s hard to keep track. You can keep your personal friends close on Facebook, your professional friends close on LinkedIn, and advertise it all on Google Plus. But how do you know which outlet is truly best for what? How do you target specific audiences on different websites, and get the most traction doing so?

Every page will inherently be different. While your Google Plus tagline should have 10 words or less, your Facebook About Short Description should have about 155 characters. You need to make sure that you’re getting the best visual exposure, which can be tricky with different image sizes used on different networks. It’s also important to know your audiences in order to know who will be following what and how to set up your social media profile.

Here’s an infographic giving some guidelines for various different neworks:

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New Facebook ‘Moments’ App To Encourage Private Sharing

Hot on the heels of launching a standalone Messenger app, Facebook is now said to be working on a private sharing app that will operate independently from the main Facebook app. Reports are surfacing of ‘Moments’, an app that will allow users to share with preset groups of people, but without having to use the drop-down privacy options from the normal status update mechanism.

According to those who have seen ‘Facebook Moments‘, there is a grid of tiles representing sets of close friends or family, which users can tap on to quickly share an update with only that group.  It’s hoped that this will be a much easier mechanism for sharing with selected groups than the existing method, which involves having to fiddle around with the privacy settings every time you want to post an update to a select audience.

However, you might well be sitting there scratching your head, thinking to yourself “I’ll still have to create the sharing lists in the first place. won’t I?”, or indeed, “Isn’t this exactly the same as Circles on Google+?” Well, yes, is the short answer to both.

‘Friend Lists’ have existed for quite some time, but there seems to have been a relatively widespread reticence to making earnest use of the feature. There may be certain items of content that you could share with 10 friends, and other piece might only be appropriate for eight of them, but another item might be shared with a different eight people of the original 10.

Creating and naming multiple lists with almost infinite cross-over possibilities would be an arduous task for anyone, but with ‘Moments’, it should be as simple as carving out the subsets of users that you want to share with each time, so the groups that you can pick from grow organically. That’s the view of Josh Constine at TechCrunch, who has written an article covering what is currently known of ‘Moments’, and looks back at Facebook’s struggle with getting people to adopt Friend Lists.

What are your thoughts on Facebook potentially releasing another standalone app? The user backlash surrounding the forced use of  Facebook Messenger earlier in the year was palpable, and some confusion over mobile device app permissions certainly ruffled feathers with regards to Facebook user privacy. But with ‘Moments’ moving towards affording users greater privacy – or perhaps greater ease of privacy – when it comes to what they share with whom, will Facebook win back users’ trust? Let us know your thoughts in the comments section below.

New Facebook Feature Allows You To Schedule The Deletion Of Your Posts

Facebook is testing a new feature that would allow the creation of posts that have an expiration date, after which they will disappear. With the increasing popularity of apps and technologies such as Snapchat, that provide users with the ability so send images and messages that self-delete, it’s little wonder that Facebook are trying to muscle in. After all – the social network recently tried to acquire Snapchat for a cool 3 billion dollars.

Earlier this week some users noticed the new feature in the Facebook iOS app, with a ‘Choose Expiration’ option letting users set the half-life of their posts to be between 1 hour and 7 days, after which time the post will disappear. A screenshot sent to TheNextWeb shows how the interface looks:

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When TNW contacted Facebook seeking clarification on the new feature, a spokesperson said:

“We’re running a small pilot of a feature on Facebook for iOS that lets people schedule deletion of their posts in advance.”

With the likes of Snapchat and other self-destructing messages, the direct messaging aspect has unsurprisingly lent itself to the sending of erotic and risqué pictures that only the intended recipient can see before they vanish into thin air. However it’s hard to imagine that the sort of things you’d take the trouble to make sure aren’t permanent are also the ones that you’d want to post to your broader network of friends… It just doesn’t seem to add up.

Do you have any ideas for how you’d use disappearing posts? What could you possibly want to broadcast to your wider Facebook audience that you’d also want to make sure won’t be found after a given time period? Let us know your thoughts below in the comments section.

Of course if you did want to make posts disappear from your Facebook profile but still wanted to be able to look back and reflect on the original post and comments, then there’s not better way to preserve the original content than by backing it up with SocialSafe!

Company Social Media Records Required For Litigation – Are Yours Easily Accessible?

social media legal complianceWe’ve long been talking about the importance of businesses keeping their own records of the content from their social media profiles. Just last week there was another Facebook outage which serves to remind us all that this information is not evergreen if solely held by third-parties.

The need for archiving social media data is further underlined by the findings of a litigation trends survey conducted earlier this year by Norton Rose Fulbright. The research, undertaken in April 2014, found that 20 percent of the companies surveyed had to preserve or collect data from social media accounts in a dispute or investigation. To put this into context, five years ago that number was almost nonexistent.

While some of the major social networks do offer an export of data, it’s not always in an easily reusable format, nor is it available immediately upon request. As Robin Harris quite rightly stated in his recent ZDNet article – Are you on top of social media data? – the real value in having an archived record of your social media data is in being able to search across that data to find something that may have been said some time ago.

Here at SocialSafe we recognise that finding a particular item or piece of information can be like looking for a needle in a haystack. So that’s why we’ve added extra features such as the Advanced Search and the Calendar to the SocialSafe application, giving you greater control and the ability to search for keywords and phrases with the added granularity of being able to refine your search by network and specific content type, as well as searching within customised date ranges.

We also understand that for a lot of businesses, archiving and record keeping is not something that they’d preferably be allocating too much time and resource to. We’ve tried to make archiving social media content for businesses as easy as possible with the Scheduler, which allows you to back up your content automatically, meaning that you don’t need to think about it until it’s time to find something.

With social media becoming an increasingly significant part of almost every business’ communication and marketing efforts, it’s no surprise that occasionally that content comes under scrutiny. Make sure that you’re able to find and reproduce whatever you need, when you need it, by keeping your own archive of your content with SocialSafe.

Second #FacebookDown Outage In Recent Weeks – Is Your Data Safe?

Last night the users of a social network were once again separated from the content they’d created and the conversations they’d had, after another outage restricted access to the site. The #FacebookDown hashtag spread across other social networks after users were subjected to the second Facebook outage within a few weeks.

Dislike. Thumb down sign on white background. 3d

It wasn’t an overwhelmingly long outage, with Facebook working again for most users within half an hour. Facebook later confirmed that the cause of the problem was caused by and error the team encountered while making an infrastructure configuration change. Short outage or not, if there is crucial information locked within a social network – and think of all the messages that you might need to refer to – then these sorts of outages can become very problematic:

Others took a slightly more comedic stance at the news:

The point remains that whenever you don’t have a copy of your content, then you can never be fully in control of it. Yesterday’s outage – along with other recent instances of social network downtime – only serves to highlight the importance of keeping a backup of your content.

SocialSafe allows you to download your social network posts, pictures, messages and more, directly to your own PC or Mac. Once there, you have the freedom to browse, view, search and do more with that content. The built-in features such as Collections, Insights and PDF Export really do put you in control of your content.

To start backing up your content now, download SocialSafe for free.